Eye Makeup-Play Eyeshadow Palette
The Balm Cosmetics (TheBalm) · Clothing & Accessories > Makeup & Cosmetics
Era / Decade
Late 2010s (circa 2017-2019)
Material
Pressed powder pigments (matte and shimmer), cardboard packaging with a glass mirror and magnetic closure.
Condition
Good. The palette shows signs of light use; some pans have surface marks and there is powder fallout on the black cardboard casing. It is not brand new or 'New In Box'.
Demand Level
Low. Reselling used makeup is difficult due to hygiene concerns and platform restrictions. While the brand is popular, older discontinued palettes have a limited collector market.
Resale Value
Estimated Resale Value
$5.00 - $12.00
Estimated Retail Value
$24.00 - $36.00
Comparable Sales
Recent pre-owned TheBalm 9-pan palettes have sold for $8-$11 on Mercari. New/Unused versions of similar palettes sell for $15-$20.
Description
This is an Eye Makeup-Play eyeshadow palette by TheBalm, featuring 9 pans of highly pigmented shades ranging from warm oranges and purples to shimmering berry tones. The packaging features a creative vinyl record/music motif consistent with TheBalm's retro aesthetic, including a built-in mirror. Shades include a mix of matte transition colors and high-shine shimmers.
Key Features
Paraben-free and cruelty-free brand reputation; compact size great for travel; multi-use shades for both daytime and evening looks; unique record-player branding.
Authenticity Indicators
High confidence. The font, 'Eye Makeup-Play' branding, and pan layout match TheBalm's specific release style. The mirror quality and magnetic hinge are consistent with authentic mid-range cosmetics.
Flaws to Note
Visible usage in several pans (not sanitized); minor powder dust/residue on the black interior packaging; potential for expired cream or powder if older than 24 months after opening.
Selling Guide
Where to Sell
Mercari or Poshmark. These platforms have active beauty communities. Note: Many platforms technically prohibit the sale of used cosmetics due to health regulations, so list with caution.
Selling Tips
Thoroughly clean the casing with a makeup wipe before photographing. Use high-quality lighting to show the true colors. Clearly state in the description that the item is 'Lightly Used' to avoid returns. Pricing the item low will help it move faster as a 'bundle' item.