Squishmallows Dani the Navy Blue Bigfoot (Target Exclusive)
Kellytoy / Jazwares · Toys & Games > Plushies & Stuffed Animals

Era / Decade
2020s (Specifically released in mid-2023)
Material
Super soft polyester fibers and polyurethane foam filler (trademarked marshmallow-like texture). Features long-pile faux fur around the head.
Condition
Very Good. The plush appears clean with no visible stains or tears. The long-pile mane looks slightly ruffled from handling but is not matted. It appears to be missing its original 'bio tag' (cardboard ear tag), which slightly affects collector value.
Demand Level
Strong. Bigfoots are one of the most highly collected 'squads' in the Squishmallow community, ensuring steady interest year-round.
Resale Value
Estimated Resale Value
$10.00 (Low/Quick Sale) - $18.00 (Mid) - $25.00 (High if tags were present)
Estimated Retail Value
$15.99 - $19.99 (depending on the retail cycle)
Comparable Sales
Recent 2024 sales for Dani without tags range from $12 to $15 plus shipping on Mercari. New with tags (NWT) versions currently sell for $20 to $28.
Description
Meet Dani the Bigfoot! This Squishmallow features a vibrant navy blue body with a darker blue fuzzy belly and a signature shaggy navy mane. Dani is known for her adorable embroidered smile, tiny white teeth, and pink blushing cheeks. This is the 11-inch or 12-inch version, originally released as a Target store exclusive. Perfect for Bigfoot collectors and Squishmallow enthusiasts alike.
Key Features
High-demand Bigfoot character line; Target Exclusive status; popular navy blue colorway; 'Select Series' vibe without the Select Series price tag; extremely soft texture.
Authenticity Indicators
High confidence. Authentic Squishmallows have specific embroidered facial features, a distinct 'butt tag' (sewn-in loop labels) usually featuring the Squishmallows logo and a batch code. The fabric quality and weight are consistent with genuine Kellytoy production.
Flaws to Note
Missing the cardboard hang tag (Bio Tag); minor ruffling of the faux fur mane; potential fuzz transfer from other fabrics.
Selling Guide
Where to Sell
Mercari (very active Squishmallow community), Poshmark, and Facebook Squishmallow BST (Buy/Sell/Trade) groups. eBay is also viable but Mercari tends to move plush items faster.
Selling Tips
Use keywords like 'Squishmallow Bigfoot', 'Dani', 'Target Exclusive', and 'NWT' (if applicable). Take photos in natural light to show the true navy blue color. Mention the 'smoke-free home' status if applicable, as plush collectors are sensitive to odors. Ship in a poly mailer to keep costs low, but do not vacuum seal too tightly to avoid damaging the mane.