Lurella Cosmetics Concha Eyeshadow Palette
Lurella Cosmetics · Clothing & Accessories > Makeup & Cosmetics
Era / Decade
Early 2020s (circa 2020-2023). Clues: TikTok/Instagram handles on packaging and modern QR code usage.
Material
Pressed powder eyeshadows (Mica, Talc, Tin Oxide) in a cardboard magnetic palette. Made in China.
Condition
Fair to Good. The back of the palette shows visible surface dirt, small scratches, and dark smudges. The item appears used or handled frequently without sanitation.
Demand Level
Low to Moderate. While the brand has a loyal following, used cosmetics have a significantly smaller buyer pool due to hygiene concerns.
Resale Value
Estimated Resale Value
$3.00 - $6.00 (Low), $7.00 - $9.00 (Mid), $10.00+ (High - if new/unused)
Estimated Retail Value
$12.00 to $18.00 USD
Comparable Sales
Recent sales on Mercari for new-in-box Lurella palettes average $8-12. Used palettes typically sell for under $7 or as part of a larger 'makeup lot' for $20-$30.
Description
Lurella Cosmetics Concha Eyeshadow Palette featuring 7 shades: Vanilla, Pasteles, Masa, Pan, Cuernos, and Sugar Crust. Inspired by traditional Mexican sweet bread, this circular palette contains 5.4g/0.19oz of product. Highly pigmented finishes including shimmers and mattes in a warm-toned color story.
Key Features
Unique concha-inspired packaging, cult-favorite indie brand status, Hispanic/Latino influence, compact travel-friendly size, cruelty-free.
Authenticity Indicators
High confidence. Matches standard Lurella branding, SKU (LC6C-03), and UPC (810023894179). Includes Prop 65 warning and official social media handles.
Flaws to Note
Visible dark smudges and scuffs on the back and edges of the cardboard packaging. Potential hygiene issues if the shadows have been swatched/used. Resale of used makeup is restricted on many platforms.
Selling Guide
Where to Sell
Mercari, Poshmark, or Facebook Marketplace. These platforms allow for individual makeup sales, whereas others like Etsy or specialized luxury sites do not.
Selling Tips
Open the palette and photograph the inside to show if the pans are untouched. If used, sanitize the surface and state 'sanitized' in the description. List total weight and use keywords like 'Neutral Tones' and 'Warm Palette'. Bundle with other Lurella items to justify shipping costs.